Content Marketing & Editorial, Sr. Manager

 

The Role:

  

Key Responsibilities

• Develop and own the editorial voice, calendar and content strategy end-to-end for a deeply technical lab, from long-form narrative to short-form content.

• Build relationships and partner with IFM engineers so you can sit with them and pull a sharp story out of potentially dense technical work.

• Own the editorial pipeline — Build and run the content engine. Owns the systems behind the work: how ideas are generated, prioritized, produced and distributed across formats. 

• Push the work past the page. Build a video and multimedia approach where a brand story, a conference clip, and a long-form report all reach an audience in a way that is appropriate.

• Oversee IFM's owned channels (blog, social, YouTube, and potential new channels) and align them with the website/visual design function.

• Manage a social media manager

• Partner with Communications Lead, Research and Product to shape how new models, benchmarks, and demos are communicated via IFM’s owned channels

• Must be able to collaborate across a team.

•  Work cross functionally on an annual IFM flagship research report — coordinating with research teams, setting methodology-transparency standards, and managing the report from data to publication.

• Build out a freelance writing team over time

• Track metrics

Qualifications

• 8-10 years in content marketing, or research communications, ideally with some exposure to technical/scientific fields (AI, ML, or adjacent deep tech).

• A track record of developing credible, well-sourced long-form content — reports, indices, technical blog posts, as well as short-form content.

• Experience working directly with researchers or engineers to translate technical work for a broader audience.

• Work with a a bias toward action.

• Excellent writing and editing skills; comfortable being the last read on anything IFM publishes externally.

• Passionate about technology, AI, Open Source—intellectually curious and always learning.