Hire(d) better.
Hire(d) better.
Hire(d) better.
D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.
New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.
D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.
D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally.
Every application we receive is personally reviewed by a member of our Talent Acquisition team - yes, a real person looks at your resume! While we use AI tools internally to streamline tasks like meeting notes, summaries, and administrative work, these tools never rank resumes, make hiring decisions, or influence candidate evaluations.
Job Summary:
The Customer Lifecycle Manager plays a critical role in shaping and optimizing how customers experience D2L throughout their entire journey—from onboarding and adoption to maturity, renewal, and expansion. This role is responsible for designing and operationalizing lifecycle programs that improve customer engagement, reduce churn, and drive long-term value realization.
As a core member of the Customer Success or Customer Marketing team (depending on structure), the Customer Lifecycle Manager uses data-driven insights, deep customer empathy, and cross-functional collaboration to build scalable, personalized lifecycle experiences. This leader ensures customers are supported with the right message, at the right time, through the right channel—ultimately helping them achieve meaningful outcomes with D2L’s solutions
HOW YOU'LL MAKE AN IMPACT:
GTM Strategy & Planning
Lifecycle Strategy & Program Design
Customer Engagement & Value Realization
Data, Insights & Optimization
Marketing Automation & Journey Orchestration
Content & Messaging Development
Cross-Functional Collaboration
WHAT YOU'LL BRING TO THE ROLE:
Competencies:
Suggested Qualifications/Experience:
The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more.
Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop!
Why we're awesome:
At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L:
Will AI replace this role?
Check AI displacement risk, transferable skills, and career alternatives for Customer Lifecycle Marketing Manager - 18 Month Contract
The salary range for the Customer Lifecycle Marketing Manager - 18 Month Contract position at D2l is USD 80k+/yr.
The Customer Lifecycle Marketing Manager - 18 Month Contract position at D2l is based in Remote - Canada; Kitchener, Ontario; Toronto, Ontario; Kitchener, ON, Canada; Toronto, ON, Canada; Vancouver, British Columbia, Canada; Winnipeg, MB, Canada. This is a remote position.
The Customer Lifecycle Marketing Manager - 18 Month Contract position at D2l is a Contract role.
The Customer Lifecycle Marketing Manager - 18 Month Contract position at D2l requires 5+ yrs exp.
